Aunt Aggie De's Pralines (e-commerce)
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The Challenge: This chocolate confections producer already had an online store, but it lacked the sort of appeal that their products possessed. Aunt Aggie De's wanted to boost their online sales and expand their brand name.
The Solution: After in-depth product research and chocolate covered hands we determined that the company's new online store needed an updated design and a more intuitive functionality. We started by keeping the site simple and emphasizing the product. The homepage consists of links to access services and the products page as well as a feature item and special for each month. The product page displays the full gamut of chocolate gifts offered by Aunt Aggie De's. From sauces to toffy and of course pralines, users can see detailed pictures of the delectable treats and the packaging they ship in. But the real sweet stuff occurs when customers select an item and checkout. They can select multiple items for their shopping cart which are stored until the customer is ready for check out. Once at the checkout portion of the site, they are able to ship to themselves, as a gift to another person, or split the shipment up to multiple individuals, in each instance the bill is automatically tallied, including shipping, and sent the buyer. This whole process is seamless and easy to use. At any time the administrator can check the progress of orders and the amount of sales for any period of time. The client was very happy and we're glad the site ended up looking and working so sweet.
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